In the twenty-first century, there is no Will Smith. Even Will Smith is no longer Will Smith. In the late 1990s, motion picture stars had a level of power that might match the star power of the individuals in the Golden Age of Hollywood. Today, that scenario has actually entirely changed. Will Smith and the Will Smith films that he leaders will certainly never ever be as popular as they would have been if they were released during the 1990s, but that isn't really because Will Smith's star has fallen in the antique, standard sense of the word. Really, the idea of the motion picture star itself has actually fallen in the twenty-first century media landscape, which has created a genuinely various culture.

Films Compete With Social Media

The sheer abundance of option in the modern age has helped devalue the star power of all motion picture stars throughout the board. The Internet functionally didn't even exist in the 1990s, at least for many individuals. The Web 1.0 format was inaccessible to numerous. Today, the Internet is a veritable landscape of unlimited entertainment choices. Individuals like George Takei, elderly people from television reveals that debuted decades earlier, can reenter the public conversation simply due to the fact that they are passionate social networks users.

Television is rapidly outstripping movies in terms of popularity. The Golden Age of Television started at some time in the 1990s, and tv shows are better than they have actually ever been. People can enjoy many programs with their Netflix memberships. A month on Netflix, which suffices time to watch one entire program if all of the periods are readily available, costs less than a single movie ticket. Web videos, blogs, and social networks websites are totally free to choose, and they are commonly available. It isn't really surprising that these are the entertainment types that have actually ascended in regards to appeal, to the hindrance of people like Will Smith. A popular tv program will have more cultural effect now than a popular film, which will certainly be a flash in the pan at finest.

Franchises Not Stars

The idea that the most effective movie of the year could star unidentified stars would have been stunning to someone from the Golden Age of Hollywood, and even from the years before the 2000s. However, as long as the movie is based upon an effective book or comic franchise, it will often show to be a moneymaker no matter who stars in it. The Hollywood market knows it, and they now have the tendency to pay their leading stars less cash than they would have otherwise. A Will Smith movie isn't going to be as lucrative for Will Smith as it used to be, and he won't have the ability to get the fame that he required to get while starring in it.

Hollywood actors can still be famous today, but they aren't going to be popular on a level that they made use of to be, which is going to make nepotism harder than it was. Will Smith's efforts to get his child Jaden into the business have failed spectacularly. Jaden is more well-known on social media, in all the worst ways, than he is for his films.

It is true that the newer Hollywood stars, like Jennifer Lawrence, are still popular and rich. However, they are not as well-known and rich as they would have been if they had arrived on the scene two decades before this point. Jennifer Lawrence likewise had the good luck to be associated with a popular franchise. If Will Smith desires to be pertinent, he shouldn't attempt to make a brand-new Will Smith film. He needs to aim to get himself attached to a popular film franchise or tv show, even if individuals would hardly care if he was Will Smith.

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